Bulk SMS is a term that allows the user or company to send out text messages to a group of people at the same time. it is a communication tool or feature. Bulk SMS campaigns are usually sent by using web-based software. The bulk SMS feature is used worldwide by the companies as a move to market or promote their services and products. This is why bulk SMS is also known as SMS marketing as it refers to marketing via text messages rather than notifications or alerts. For example, if there is a sale at your store you can send a customized promotional message for the awareness of the customers about your upcoming or ongoing sale through the bulk SMS feature.
Bulk SMS has been around since the mid-nineties. Regardless of being incredibly essential, the instant message is still a successful approach at causing us to sit up and tune in. bulk SMS feature is still effective and used by many of the companies because of few reasons:
- A high rate of response
- Easy to handle the return of investment (ROI)
- Easy and quick campaign to apply
- The collapse of the spam of the bulk SMS feature on the hardware and software
- Bulk SMS is low on cost
Bulk SMS marketing feature has become increasingly popular amongst companies and organizations nowadays. In the rush of the utilization, the companies ought to make a few mistakes that shouldn't be practiced. Few common mistakes are:
- designing the landing page is not mobile-friendly
- customizing the SMS that is confusing or not readable
- using the ‘text speech’
- fail at using an opt-out option
- sending the text quite frequently
To make sure that the message sent to the customer is correct in every way the companies should follow a guideline which states the list of important factors to be noted before sending the bulk SMS to the customers like the length of the text message, readability, the character set of the GSM, etc.
Bulk SMS service in the Philippines
Bulk SMS service enables you to understand and realize the SMS marketing campaign you are carrying out Is effective, cost-friendly, and quick. Likewise, globally bulk SMS service is used in the Philippines as well. The companies are into traditional bulk SMS marketing because of their proficiency, ROI, and instant delivery. As per the enterprise level, the Bulk SMS is the most convenient and easy way to link, communicate, and engage with your clients. They can share the relevant announcements, information, or news and updates without any trouble.
How does bulk SMS work in Philippine?
A bulk SMS is a simple interface to use. The user has to simply first select a bulk SMS application and register or log into the account where they have uploaded and updated the list of mobile numbers. some applications ask for the email confirmation where they display you your bulk SMS portal. Compose a message of your choice, set the date and time to be sent. Put the sender ID and the phone numbers and schedule your campaign.
If you are not working over a scheduled campaign and it is an instant bulk message that you have to design. It takes the same route, registers yourself, or log in to the account from the selected application. In case of email confirmation, enter your email to direct to your bulk SMS portal. If the application doesn’t have an email confirmation step, they will have been presenting you with your updated contact list. Compose the message and add the sender ID and the phone number and hit the send option rather than setting the date and time. your SMS will be delivered to the recipients instantly.
You can always top up your account by directly paying to the bank or using the payment gateway. Prefer the gateway option because your SMS account will be funded straight away.
