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SMS for Promotion and Notification

MARKETINGSMS  CUSTOMER SERVICE | SMS FOR PROMOTION AND NOTIFICATION SUCCESS STORY – AMBER CAR LEEDS

Customer:
Amber Cars was founded in 1987, the largest private transport car for hire company in Leeds UK. The company specializes in offering world class airport pick up and transfer service, day trip, excursions and General Taxi work.

Need and requirements:
Amber Cars needed a way to better communicate with their customers and potential customers. They found out that SMS can provide them all their requirements, from sending marketing campaigns promoting the business to providing customers with a higher level of service by sending notifications on the status of their orders.

The solution:
Amber Cars utilizes multiple Hypermedia SMS Servers (HG-7000), taking advantage of the smart API to integrate the SMS servers with Amber Cars’ tailor-made SMS application. Using
Hypermedia’s SMS server, Amber Cars can now offer their customers a superior service and a more effective way to communicate. Some of the services Amber Cars can now offer to their

customers include:
1. Sending price quotes to costumers after requesting a quote using Amber Cars web site.
2. Notifying customers on new campaigns and special offers.
3. Notifying costumers that the requested vehicle is on the way to costumer’s location, and supplying the name and details of the driver and type of vehicle.
4. Notify the costumer that the vehicle has arrived and awaits the costumer at a specific location.
5. Keeping the database (list of costumers and customer information) secured.

Implementation of the solution:
Amber Cars took advantage of the unique master/slave topology that Hypermedia SMS server has to offer. The SMS gateways were installed in various locations in the United Kingdom. All
are managed through one central interface.

Benefits:
Costumers are now notified of special offers creating new business opportunities. In addition, customers now enjoy a superior experience by being guided and tended to all along the service.
By having Hypermedia’s SMS server, Amber Cars have the flexibility to fully control their customer base information and have the messages sent to them without the need to be
dependent on aggregators or SMS suppliers.

Customer quote:
“We chose Hypermedia because of their willingness to work with us to develop this solution. At every stage they have been on hand to help our development team. The HG-7000 gateway is
reliable and twice the speed of our previous Gateways and easy to configure. It is great to work with a company so willing to improve their product.” Andrew Pennock, Managing Director,
Amber Cars Leeds

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SODAQ and monogoto collaboration enable global LTE-M connectivity with PSM and eDRX support for an Arduino-based developer board.

After several months of field testing, SODAQ and monogoto successfully enabled LTE-M technology with eDRX and PSM features remotely controlled for the SARA SFF and AFF R412M/R410M developer boards.

The two companies’ collaboration goes further than just creating a product; Together they are enabling small businesses and large corporations alike to create entire online architectures and ecosystems, using small Arduino based boards over nothing more than a simple low-powered internet connection anywhere on the planet.

Over the top IoT connectivity provider monogoto says it is an important stage in its connectivity growth strategy, as according to market research by Ericsson, the amount of cellular IoT connected devices will cross the 5 billion mark by 2025 when cellular LPWAN technologies are expected to account for over 50 percent of these.

Enabling the eDRX and PSM features can dramatically save the IoT device energy and as a result, provide a cost-effective solution in the long run. One big advantage of monogoto’s IoT SIM is the ability to access the SIM remotely via API and configure eDRX and PSM settings (e.g. eDRX cycles) according to the project requirements.

“We are excited to announce this cooperation with SODAQ,” says Itamar Kunik, CEO at monogoto. ”Nowadays, IoT solutions are built by developers rather than telecom engineers. As a global IoT connectivity leader, we must continue our efforts to simplify, innovate and lower the barrier to our clients, enabling the access to advanced cellular network features via simple APIs”

Dutch IoT development company SODAQ has made strides in developing a low-cost, Arduino compatible, low-powered (to the point where it can be solar-powered) development board that can be used in a multitude of IoT applications. What makes SODAQ’s SFF and AFF boards unique aside from their ability to run on solar, is their built-in location telemetry and good modularity, allowing the user to interface a plethora of different sensors to it, fully customizing the board for any specific use-case.

‘’It’s developments like these that help shape the standards of IoT applications of tomorrow.’’ Said Ollie Smeenk, COO of SODAQ. ‘’By creating a solar-powered solution that allows the user to fully customize their boards to their liking, we are making IoT a more logical choice for businesses. I’d like to imagine a world where sustainable devices become the norm, and our board is an example of what the future can look like.’’

It is in bold collaborations like these where the benefits go beyond the initial projects; SODAQ will continue to develop a wider range of optimized boards that ultimately increase the quality of IoT tracking and data acquisition in logistics. One of these developments is using Nordic Semiconductors’ new NRF9160 module to allow for even lower power positioning and communications. Agricultural and environmental endeavors also reap the benefits, while reducing the costs and waste for all parties. monogoto gets to increase its global footprint and enable cheap reliable cellular IoT connectivity for large scale projects. One of the improvements has been the development of boards that enable eDRX and PSM as mentioned above. Here is a brief description of these technologies:

  • eDRX (extended Discontinuous Receive) is a technology provided in cellular communications that allows a modem connected to the network to only listen for incoming messages rather than transmit data. This means that the device can be in deep sleep for the majority of the time, listen at a set interval, and be reached/activated to transmit data to the network within a matter of minutes while only requiring an active transmission daily.
  • PSM (Power Save Mode) is a feature that reduces power consumption even further as it allows for extended periods of device deep sleep (multiple days between transmissions) without requiring the device to re-register to the network each time it wakes up.
  • Both technologies require the device to agree on a communication interval with the network, which can be set using monogoto’s API.

For both technologies SODAQ has created libraries and software examples, implementing them for multiple clients.

About monogoto

monogoto is a Secure Cellular Core as-a-service enabling enterprises, manufacturers, and IoT startups with Secure Cellular Connectivity solutions for IoT/M2M use cases. It provides network survivability and service resiliency, based on multi-network (local and global) coverage. monogoto combines this offering with a Private LTE as-a-service on CBRS or any other band. This allows customers to build their own network alongside the possibility of interconnecting to multiple MNOs, all from the same SIM card using the same mobile core.

Offering a true self-service for cellular connectivity via a web-based management platform, monogoto provides advanced capabilities, currently mostly available to Tier 1 operators, such as full control over Data/Voice/SMS traffic, full visibility and monitoring of all network events, automated event-based alerts, advanced security policy enforcement, and global roaming control. Every functionality in the monogoto network can be embedded into existing business processes (e.g. CRM, ERP, etc.) via its RESTful APIs.

About SODAQ

SODAQ is a Dutch Innovative IoT company that is rapidly expanding throughout the world due to its high-quality NB-IoT, LTE-M, and LoRa boards. SODAQ has always been at the forefront of the rapidly changing world of the ‘Internet of Things’ and is specialized in scalable and efficient hardware and software to empower businesses in all sorts of industries and budget ranges. In order to accomplish this vision, they develop their very own SODAQ hardware products that are compatible with many existing modules and systems, allowing for seamless integration with existing products on the market. We have been actively producing and testing units for NB-IOT and LTE-M for the last 3 years.

 

To find out more about monogoto, visit www.monogoto.io

To find out more about SODAQ, visit www.sodaq.com

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Hypermedia Systems SMS Gateways Helps U.S. Social Security

U.S. Social Security has chosen Hypermedia Systems Ltd. SMS Gateways Pro HG-7000 Series for enabling secure access to its government web sites via SMS.
Hypermedia Systems SMS Gateways Helps U.S. Social Security Establish Secure Access to Government Web Sites via SMS
The implementation of Hypermedia’s on-site SMS Gateways HG-7000 at the U.S. Social Security offices in the East Coast has enabled putting in action two-factor
authentication via the GSM network using SMS (short message service).
The successful deployment includes multiple sites and numerous users across the U.S.
With the solution in place, U.S. Social Security has been able to comply with standards and keep the costs manageable without inconveniencing users.
Protecting Client Details from 3rd Party Misuse & Abuse Due to being customer premises equipment (CPE), Hypermedia’s SMS Pro gateways
eliminate the need for third-party ASP or SMSC aggregators and enable the sending of SMS messages directly via the cellular operators; protecting client details from 3rd-
party misuse & abuse. This prevents exposure of details such as client base & customer phone numbers, and assists in maintaining the utmost confidentiality and
privacy of client data.

(more…)

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Marketing SMS

bulk sms marketing campaign

Success story –Joel Towing

Customer:
Joel Towing-Miami, Florida USA –a small company comprised of two brothers and a father began their operations with a main focal point of purchasing older vehicles in rough shape and crapping them for their metal and parts. To some in the Hialeah community this is a god-send as the monies paid heavily outweigh the baggage that comes with keeping a rusting vehicle on the ront lawn. Many vehicles purchased are not in running order, have insect infestations, and some even house the local rodents. Bottom line, if it’s got metal, they’ll take it. Usual purchase prices range from $300-$450 depending upon the size/weight/condition of the vehicle.

Need and requirements:
Knowing their niche market, the next step was to market their services to the population. Since inception,most of their clientele has been referred to them by previous customers and through word-of-mouth advertising. While these are inexpensive ventures in marketing, they hardly provide a continuous influx of interested parties. Contemplating different alternatives to gain more exposure in the ever expanding competition, the Joel brothers found it difficult to get the competitive edge.

Advertising this day andage has become superfluous, so much so that our minds are bombarded with messages thousands of times a day to the point where evolution teaches us to tune them out. Ever see a commercial that intrigues you maybe through laughter or contemplating thought where the next minute later it becomes an exercise just to remember the actual brand or product being promoted? Happens to all of us. So the question is, how can an advertising message be most effectively delivered where one is able to cognitively recollect the brand or company? The answer is SMS messaging.

The solution:
The Joel brothers, in a stroke of genius,got note of this tactic and began their research. Their findings discovered the huge opportunity to market their services to the local community. Ican at this point bore you with all the statistical data uncovered as to how likely someone is to respond to SMS vs. email, and how more immediate such a response is,but statistical evidence only tells a small part of the story. Experience will tell mostof it. Without any prior knowledge in marketing or SMS technology and on a whim and confidence in their initiative, the Joel brothers purchased an HG-7000 SMS Gateway with Campaigner software from Hypermedia and began the arduous work of building their client database. Once completed,they began their campaign advertising their ervices through SMS text messages.

Benefit:
In a period of 3 months and 4 gateways later, they are basking in their success – increasing revenue by 70%. The break-even return oninvestment on most advertising programs can take months, for Joel Towing, it took a couple of weeks. Now that business is up, the brothers are not looking back on their decision;in fact they have broadened their revenue spectrum to advertise forother on-competing companies via SMS.

Customer quote:
Joel Martinez, CEO of Joel Towing “Hypermedia SMS system provided us with an affordable and extremely effective marketing platform. Taking advantage of SMS communication as an cceptable and personal form of communication we were able to create an extremely targeted, cost effective and direct marketing tool to provide us a significantedge over our competitors. We were surprised by the response we received and our turnover grew by 70% within three months”

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VISA Cut Telecom Costs

MOBILE SOLUTION HELP GLOBAL RETAIL ELECTRONIC PAYMENTS CUT TELECOM COSTS SUCCESS STORY –VISA
Customer
VISA is the largest retail electronic payments network in the world and is one of the most financial services brands recognized internationally. VISAfacilitates global commerce through the transfer of value and information among financial institutions, merchants,consumers, companies and government agencies.
The Request
VISA was looking for a solution to cut their telecom costs and improve cost control on its phone bill. VISAidentified several key requirements for any proposed solution which included:
• Transparency:the solution shouldmaintain existing user dialing habits and business communication patterns.
• Call quality:the solution would have to maintain superior voice quality.
• Ease of Deployment:the new solution would need to interface seamlessly with the existing telecom environment (Avaya S872 PBX and APC Avaya Proactive Contact version 4.1.2).
• Set Up:Minimum downtime on set up and on operation.
• Upgradable:Retain the option to seamlessly grow in the future.

The solution
Technovoz, Hypermedia’slocal partner in Argentina,took the task of tailoring a perfect solution for VISAbased on the Hypermedia HG-3200Dual PRI GSM gateway. Four Dual PRI GSM Gateways were installed at VISA’s call center in Argentina.Hypermedia’s unique gatewaydesign allowed them to beinstalled in between the predictive dialerand the PSTN. The GSM Gateways made all the intelligent call routing decisions and were transparent to the PBX, making the installation fast and easy and enabling VISA to immediately benefit from advanced, integrated LCR capability and to achieve major cost savings on call costs.
This (in-line deployment) configuration saves VISA30%-40%on their Fixed-to-Mobile calls because they are re-routing all fixed-to-mobile calls to cheaper mobile–to-mobile calls.

The Result
VISA’sGSM Gateways implementation fulfilled all of its requirements. Users needed no retraining, and no modifications were required to its telephony infrastructure (PBX & Predictive dialer), and call quality remained as high as it had been before.

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